2023 in Review: A Year of Overused AI Words and Phrases
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Taking a break from analyzing data and creating content calendars, we decided to sit down with notorious language model ChatGPT and make it evaluate its own negative impact on the content marketing world.
Metrics for Measuring the Success of Emotional Marketing
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Emotional marketing seems like an approach with less tanigble methods for tracking success. But here are some metrics to add to your marketing KPIs.
Emotive Marketing Isn’t Just ‘Sad’ Stories: The Benefits of Full-Spectrum Emotional Marketing
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Find your niche’s audience with the power of emotional marketing! Discover how emotion-based strategies go beyond just “sad” stories.