The State of Social Media Advertising in 2023: Trends and Tactics

The State of Social Media Advertising in 2023: Trends, Tactics and Strategies In the last decade, social media advertising has been one of the most effective ways to reach new customers and grow an audience. From its humble beginnings as a simple way to stay connected with friends and family, it’s now become a powerful […]

From Pokémon Go to Branding: How AR and VR are Revolutionizing Marketing – Copy

From Pokémon Go to Branding: How AR and VR are Revolutionizing Marketing It’s no secret that technology is revolutionizing the way we do business. And in today’s world, augmented reality (AR) and virtual reality (VR) are two of the hottest trends for marketers. From Pokemon Go to creating immersive brand experiences, AR and VR have […]

So You Had a Big Year? Now What?

So You Had a Big Year…Now What? A lot of advice from industry experts centers around solving problems of The Struggle: Not enough sales, leads, or exposure; the difficult conversations you have with underperforming employees; bleeding bank accounts and little money for marketing; how to make social media actually work for your business, etc.  But […]

Don’t Give Up on 2022 — You Can Still Have a Big Year

Don’t Give Up on 2022 — You Can Still Have a Big Year! It’s always been interesting to see how client expectations of marketing spend vary from business to business. A lot of businesses start small, or run a short trial to get a feel for the ROI before committing to a full-on plan. Other […]

4 Video to Use on Your Business Website Right Now

4 Videos to Use on Your Business Website Right Now Video is at an all-time high and with people staying safer at home they’re spending more time than ever consuming video. In fact, a recent study by Zenith shows that people will spend 100 minutes a day watching online videos in 2021. With the lack […]

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